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I had fun this morning giving a presentation to the local 1 Million Cups chapter about Conscious Capitalism. There was some great discussion about all these companies out there trying to make the world a better place.
One of the problems this has, though, is terminology. I started calling it Values Based Businesses on my blog four years ago. You’ll also hear about “mission driven” and “purpose driven” companies, and “values based” investing. Read the rest of this entry »
You’re on a mission to achieve great things in your business, even to change the world. But the truth is that you spend more time worrying about how the economy is doing, and whether you’ll be able to make enough money to survive.
There’s hope for you!
The first question to ask yourself is: How essential is your mission to your business success? Read the rest of this entry »