From my brother, the top 10 slogans for Small Fish:

10. Willing to Work for Scale

9. We’ll Help You Deal With Your Haddock

8. Always Willing to Help You Trout

7. [Slogan involving “pollock” removed for reasons of taste]

6. Ask Our Best Client, Eel Tell You How Good We Are

5. We’ll Help You Beat the Tarpon Out of Your Competition

4. You Won’t Catch Us Off Bass

3. Three Words: No Herring Problems!

2. Don’t be Koi, You Can Make Plenty of Goldfish

And the number one slogan:

1. Swear to Cod, You’ll Say “Holy Mackerel!”