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There’s been a lot of talk this year about companies expanding their focus beyond just shareholders, employees, and customers. It’s easy to think that this is all just wordplay, fanciful notions that don’t relate to the real world of business.

This is actually the world tilting on its axis, a permanent and lasting shift for the better.

Photo by Perry Grone on UnsplashIt’s easy to forget that companies are a relatively recent invention. For most of human history, “work” was tightly linked to an individual’s skill. As those skills developed into areas of expertise, the concept of a “trade” was created. People in your community would exchange their money for the products created by your skill.

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There are lots and lots of people who are affected by your company. Even if you’re a super small business, you still have yourself, your family, customers and partners.

As you grow, you’ll include employees, their families, and an ever-growing array of people to whom you deliver value.

This is why the concept of “stakeholders” is so powerful. Typically we’d talk about shareholders, but that’s a really limited view of success and impact. Focusing too much on shareholders is dangerous, and can lead you to some really unbalanced decisions.

My best clients realize that their business also contributes to the larger community. I’m not just talking about charitable donations, either. They’re making a powerful difference to peoples’ quality of life and helping to solve larger problems. Read the rest of this entry »

ASTD-NRC: Northern Rockies Chapter of the American Society for Training and Development

Join us on January 20th for this skills-focused work session where Carl Dierschow will explain to us the five powerful principles of Leadership Coaching. This will change the way you coach those who work with you – both as a team and as individuals. Your group will see increased focus, clarity, and creativity as a result of applying these principles. 

As a champion of human development for your organization, these principles will also help you to develop future leaders who are expert at aligning people to create a future they never thought possible. We’ll have a chance to practice new skills with dynamic exercises, and build powerful intentions for change in our key work relationships.

Carl Dierschow is a Certified Small Fish Business Coach located in Fort Collins. He has over ten years experience in organizational coaching, having created and led the internal community of practice for coaching in Hewlett-Packard. Small Fish Business Coaching provides assessment and business management coaching for owners of small businesses who want to rapidly accelerate achievement of key business goals.

Date: Thursday, January 20, 2011 11:30 am – 1:30 pm
The Moot House on South College, Fort Collins, CO
$15 NRC Members and Partners/ $25 Nonmember
Register Here

Carl Dierschow
Small Fish Business Coaching
Fort Collins, Colorado

It’s tempting to want to look to others for money to fund your business, to get more investors on board and give you some cash to maneuver with. But I thought I’d highlight a few reasons why you might want to think twice about this Read the rest of this entry »

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